Case study

Supporting communications through global growth and transformation

 ·  B2B data and analytics
 ·  Employee engagement and transformation communications
dunnhumby employees
The brief
Keep employees aligned, engaged and connected through international growth, transformation and operational change.

A global organisation undergoing significant change.

dunnhumby was undergoing a significant period of international growth, organisational transformation, and operational change across multiple markets.

Keep a global workforce informed, engaged and aligned.

The business needed communications capable of keeping employees aligned, engaged, and informed during a prolonged period of change, while maintaining engagement, culture, and commercial momentum throughout the transformation.

Communications designed to connect people through change.

01

Leadership communications

02

Employee engagement programmes

03

Internal transformation communications

04

Acquisition and integration communications

05

Global leadership events

06

Strategic messaging and alignment

A more connected global organisation through change.

Communications became a central part of helping the organisation navigate change while maintaining employee understanding, engagement, and cultural cohesion across global teams.

Understanding. Engagement. Connection.

Strong levels of employee understanding and engagement were maintained across strategy, acquisition, digital communications and global company events.

90%
Employee understanding of five-year strategy
87%
Employee understanding of acquisition benefits
75%
Engaged users of enterprise social platform within six months
80%
Employee NPS for global company meetings
15+
Global workplace award listings
Communications played a central role in helping us navigate growth, transformation, and organisational change across the business. The result was stronger employee understanding, better engagement, and a more connected global culture during a critical period for the company.
Simon Hay Global CEO

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